Osteoporosis Canada

IMPACT REPORT

2020 – 2021

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PATIENT STORY
JOYCE CRAWFORD

Joyce’s father had osteoporosis and even though her grandmother wasn’t formally diagnosed, she had signs of the disease including her rounded back. In those days she says, there wasn’t the same evidence-based information and compassionate support there is today.

Joyce often thinks about how alone her grandmother was and her father who, for many years of his life, could only walk with the aid of a crutch – managed without the support and resources available today.

Then in her late 50’s, Joyce was diagnosed with osteoporosis after having her first fracture while staying at a friend’s place. She managed her diagnosis and was thankful it didn’t slow her down much, as she continued to care for her family, manage a busy career, and go to the gym three times a week – but she needed support.

Osteoporosis Canada changed my life. They gave me the tools and support I needed to live a bone-healthy lifestyle. And when my sister and two daughters were diagnosed with osteoporosis, I was able to share this life-changing information with them, too. Thankfully, the day-to-day reality of what it looks like to live with osteoporosis looks much different today than it did many years ago.

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Joyce says she is a big believer in support groups who connected her to others living with the disease and who had a great deal of experience and knowledge to share. Every month she would meet with people in the group and she also went to all the educational events she could attend.

Of course, Joyce was a little frightened in the beginning. She had felt so helpless watching her dad suffer for years with the pain he was feeling from his fractures and she wished there had been a support group for her dad back then.

Most importantly, I never had to feel alone in dealing with osteoporosis. The camaraderie I felt with that support group helped me tremendously.

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Joyce is grateful for the resources available including the support group she attended in the early days after her diagnosis, which she calls a lifeline. She is ardent in her support of Osteoporosis Canada as being one of the thousands of Canadians who has and continues to benefit directly from the organization’s work to support, educate and advocate for the women and men affected by the disease.

Joyce Crawford

Patient Story

DID YOU KNOW…

Women and men alike
begin to lose bone in their mid-30s

OUR REACH

2020 – 2021

THE DIFFERENCE YOU MAKE!

Osteoporosis Canada is continuing to adapt and innovate to ensure resources and support reach as many people as possible throughout COVID-19 and beyond. With 2 million Canadians affected by osteoporosis, we can’t afford to lose sight of our bone health.

While we couldn’t hold group meetings or face to face sessions, education still happened virtually through webinars, Osteoporosis Canada’s website, social media, e-communications and through mail and by phone.

We saw and continue to see more visits to our website, more webinar registrations and generally more people reaching out for information.

WEBSITE

English

Web users icon of a person

619,735

Web Users

 

Web users icon of a person

1,651,416

Page Visits

French

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166,239

Web Users

 

Web users icon of a person

326,977

Page Visits

RISK TOOL

English

11,779

Landing Page Hits

 

Tweet impressions Icon of a clipboard

4,784

Completions

French

Tweet impressions Icon of a clipboard

1,542

Landing Page Hits

 

Tweet impressions Icon of a clipboard

534

Completions

CALCIUM CALCULATOR TOOL

English

Web users icon of a person

60,957

Landing Page Hits

 

Web users icon of a person

29,320

Completions

French

Web users icon of a person

9,134

Landing Page Hits

 

Web users icon of a person

2,832

Completions

TWITTER

INSTAGRAM

Web users icon of a person

204,427

Tweet Impressions

Web users icon of a person

2,218

Engagements

INSTAGRAM

Web users icon of a person

73,340

People Reached by Our Posts and Stories

FACEBOOK

Web users icon of a person

321

New Page Fans

Web users icon of a person

212,062

People Reached by Our Posts

Web users icon of a person

289,187

People Reached by Our Page

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DID YOU KNOW…

Over 80% of all fractures in people 50+ are caused by osteoporosis

Fewer than 20% of fracture patients in Canada currently undergo diagnosis or adequate treatment for osteoporsis.

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29 Webinars

6,644 REGISTRATIONS

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UNBREAKABLE – The OC PODCAST

5 PODCASTS LAUNCHED

4,280 listens/plays

 

OC REPLAY

25 VIDEOS

16,850 Views

 

OC BLOG

8 Blog Posts

20,440 Unique Views

 

E-Communications

101 Emails Sent

258,760 opens/engagements

 

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FINANCIAL HIGHLIGHTS

YEAR ENDED MARCH 31, 2021

Osteoporosis Canada’s Program Fund, where revenue and expenses related to education advocacy and awareness, administration and fundraising are accounted, had a fiscal year surplus of $40,018. The Program Fund balance at fiscal year-end of $774,134 which includes a transfer of $175,000 to the Reserve Fund. The $175,000 was transferred to earn maximum interest, as the funds are not required until November 2022 for the planned in-person Canadian Musculoskeletal Conference (CMC) and at that time will be transferred back to the Program Fund to cover the CMC costs.

The Reserve Fund which was established to provide some security to manage unforeseen circumstances involving a revenue shortfall or unanticipated expenses, had a fiscal year-end balance of $1,270,961. This represents an unrealized gain on investments of over $200,000 due to the COVID-19 pandemic market adjustments and a transfer of $175,000 from the Program fund.

The Research Fund which provides the financial resources for scientific research projects selected by the Scientific Advisory Council of Osteoporosis Canada, ended the fiscal year with a balance of $1,889,834, which includes an unrealized gain of over $380,000, again primarily due to the COVID-19 pandemic investment market impacts.

The bequest fund which represents funds donated for specific projects had no activity ending the fiscal year as it began at $3,771.

On behalf of the Board of Directors, I would like to take this opportunity to thank the volunteers, staff and management of Osteoporosis Canada for their continued invaluable contributions to the success of the organization especially during the challenges and the unknowns of the COVID-19 Pandemic.

Sincerely,

Jeannette Briggs

Treasurer, National Board of Directors
*Ontario Ministry, Federal Government & Other Provincial funding
** GAMING, COMMUNITY GROUPS & INTEREST/DIVIDENDS

PROGRAM FUND REVENUES

PROGRAM FUND EXPENSES

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DID YOU KNOW…

ONE IN THREE HIP FRACTURE
PATIENTS will re-fracture within
one year

28% OF WOMEN and
37% OF MEN who suffer a hip fracture
will die within one year

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A MESSAGE FROM OUR PRESIDENT & CEO AND CHAIR OF THE BOARD

In unprecedented times despite the many challenges faced, Osteoporosis Canada continued to meet the needs of Canadians over the past fiscal year. In the face of a global pandemic, where in addition to managing our own personal circumstances, organizationally, we are proud of our abilities to quickly pivot and sustain our organization.

We are filled with gratitude for our donors, volunteers, partners, clinicians and researchers and staff who banded together to ensure we were able to continue in providing resources, information and engagement opportunities that became even more vital in supporting Canadians in their bone health and in managing osteoporosis and their risk of related fractures.

In March 2020, all face-to-face programming ceased with all programming becoming accessible through virtual platforms. This transition while challenging for some at the outset, created a positive opportunity to reach individuals and communities previously inaccessible by traditional means.

Online webinars and support groups flourished and people across the country found ways to stay engaged, informed and connected which was even more important as lockdowns and restrictions saw many of us unable to see loved ones and participate in regular day to day activities. These virtual opportunities provided the much-needed contact to combat feelings of isolation and touchpoints in fearful and uncertain times.

The response from our donors and partners was inspiring and allowed for the creation of new and innovative virtual programming including the cooking demonstration webinars and cook-along program, launch of Unbreakable – The OC Podcast, current and insightful information through the OC Blog, and OC Replay where you can watch some of OC’s most popular previously recorded content.

The number of virtual support groups increased, and new groups were added with the focus on men and osteoporosis, individuals under 40 and those located in Atlantic Canada. Funding provided us with the ability to continue creating opportunities for education, engagement and support while continuing to raise public awareness of a disease that affects 2 million Canadians.

Again, we extend our heartfelt gratitude to all Osteoporosis Canada supporters, partners, volunteers, generous donors and staff. Your continued involvement allowed our organization to persist in uncertain times and even provided the unexpected opportunity for growth. This confidence and commitment allows us to reach and support the ever growing number of Canadians who now, more than ever, will need our help as we strive to achieve our vision of a Canada without osteoporotic fractures.

Together, we will make Canadians unbreakable.

Dr. Famida Jiwa

President and CEO, Osteoporosis Canada

Linda Annis

Chair, National Board of Directors
© Osteoporosis Canada, 2021
Charitable Registration No. 89551 0931 RR 0001